Lisa Ghisolf will speak on “From Zero to Launch: A Walk-Through of the Website Process” Sunday morning in the Talladega Room at 9:00 a.m. at WordCamp Los Angeles. Lisa’s goal is to remove the ambiguity of website creation for those who have not worked with a designer or developer. Having talked with clients “who haven’t even discussed content, SEO, or how they’re differentiating themselves” when working with previous vendors she understands the need for education on this topic. Lisa said, “I want clients to be informed when they talk to designers and devs, and get an overall better product.” She further explained, “Redesigns can be more than just pretty. They can draw from real data to be useful.”

When it comes to the cars in Lisa’s life, a trend can be seen. She likes red.

Lisa’s first car was a Ford Tempo and, as she said, “It was neither cool nor sporty but it was red.” The fastest car she has driven is a Porsche 928… though she kept her pace under 40 MPH. Lisa’s dream car is the “Porsche 911, always and forever” in, you guessed it, “Guard’s Red.” Despite her love for red cars, Lisa is not one to speed through the web design and development process. She hopes her session will provide designers and developers additional tools to add to their arsenals and provide clarity for clients new to the web dev process. Her goal for the client, is that they’ll “know what to ask and what to expect during the process of design and redesign.”

Catch Lisa Ghisolf LIVE at WordCamp Los Angeles:

• Topic: From Zero to Launch: A Walk-Through of the Website Process
• Time and Date: Sunday, October 1 at 9:00 a.m.
• Room: Talladega Room